Doctor-led · A la carte

Orthodontic Startup Consultants. A La Carte. Doctor-Led. Proven.

Two practice owners who made the mistakes first. Systems, credentialing, training and digital marketing, without the retainer you cannot evaluate.

Startup consulting

Insurance & credentialing

One-to-one coaching

SEO & websites

Office systems

Dr. Kevin Baharvand, orthodontic startup consultant

Dr. Kevin Baharvand
DMD

Dr. Julia Kang, orthodontist

Dr. Julia Kang
DMD

Not the usual consulting

You are not going to get a booklet.

Most consulting arrives as a binder. Cookie cutter booklets, handouts, a template that was written for somebody else’s practice and printed again for yours.

That is not what this is. You get advice and coaching on the decisions actually in front of you, at the point you are making them.

A third reasonable mind in the room. One that has made plenty of mistakes and plenty of successes of its own, and can tell you which one you are looking at.

The part nobody consults on

Most consulting is really about leads.

Look at what the supply companies and the marketing agencies sell, then look at what most consultants sell. It is the same playbook. More leads, more new patients, more case starts.

The bigger problem is not that it often fails to work. It is what the playbook leaves out entirely, which is practice ownership that actually makes sense.

What gets sold

Leads. New patient counts. Case starts. The same playbook the supply companies and the marketing agencies run, sold back to you as consulting. A good number of them do not deliver even that.

What actually decides it

Your margins. The business of orthodontics, not only the clinical half of it. And whether owning the practice still leaves you a life you would choose again.

The consultants selling the first column have never been a doctor, and have never run a practice of their own. That is most of why they miss the second one.

Your Practice. Our Blueprint. Real Results.

As DSO/OSO entities increasingly dominate the orthodontic landscape, younger orthodontists seeking practice ownership are finding limited options. With a growing number of orthodontic school graduates and fewer successful offices available for individual purchase, we anticipate a significant rise in orthodontic practice startups.

Balancing time and money is crucial. Countless hours can be spent researching ways to efficiently establish and run your practice. Dr. Baharvand and Dr. Julia Kang, co-founders of White Glove Orthodontist, openly admit to making their fair share of mistakes when launching their first practice. The abundance of information on social media is not always accurate or applicable. While success stories are widely shared, failures are often overlooked.

That’s where we come in, to hold your hand and partner with you in achieving success. We generously share our knowledge, experiences, and tested systems, allowing you to navigate the path to practice ownership with minimal hiccups.

We aim to give you all guidance and initial ideas six months after opening your doors, and try to teach self-sufficiency over dependence. Insurance onboarding and credentialing, and office systems setup, taken one at a time or together.

Three ways in

Take one. Take all three. Nothing here is bundled to make the invoice bigger.

All services

One to one orthodontic consulting and coaching

01

One-to-one coaching

Direct work with Dr. Baharvand and Dr. Kang on the decisions that are hard to undo later. No curriculum, no binder. Whatever is in front of you that week.

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Orthodontic and dental insurance credentialing

02

Credentialing & systems

Insurance onboarding, credentialing and office systems setup. The unglamorous half, and the one that quietly costs you if it is wrong.

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SEO and website build for orthodontic offices

03

SEO & websites

A site you own, built to be found, at a number that is not twenty thousand dollars. Hosting, speed and updates managed for you.

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“You’ve heard from consultants. Now learn from doctors who’ve actually done it.”

Dr. Kevin Baharvand and Dr. Julia Kang have built multiple successful orthodontic startups from scratch. They know the real challenges because they have lived them.

Doctor-led

Both founders own and run multi-location practices today.

A la carte

No packages built to pad a monthly retainer.

Independence

We will not push you into long-term commitments unless you genuinely see the need.

Blog

What we have worked out about search, websites and AI visibility, written for practice owners.

All insights

No sales fluff. Just real advice from doctors who’ve built it.

Let’s chat